Author Topic: Poulan history article  (Read 2835 times)

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Re: Poulan history article
« Reply #20 on: December 25, 2018, 09:16:42 am »
Beaird-Poulan has become a multinational company because of the quality of its products. Poulan uses only the finest materials and many of the parts are made or tooled at Poulan facilities of lightweight magnesium chain saws. Models 360, 400 and 450 were introduced in the summer of 1965, and signaled a turning point in Poulan s history with a trend toward the manufacture of lightweight but durable chain saws. In 1966, Beaird-Poulan acquired the Wright Saw Division of Thomas Industries, Inc. which expanded their market even further. A year later, the expansion of the Shreveport plant, which added another 9,000 square feet of manufacturing space, allowed the transfer of the Wright Saws production lines to the main plant. Beaird-Poulan technological advancements continued to lead the industry. By 1968, Beaird-Poulan was represented by 57 distributors in the United States and 94 distributors in Europe, Africa, the Pacific, the Far East and Latin America. Poulan and Wright saws were available from more than 4,000 dealers. In 10 years, Charles Beaird had brought the company through 51 models of saw development and opened the market of most of the world to the Louisiana built chain saw. The company still manufacturers its original saw attachment, the bow guide, but the sizes and weighs of the saws had radically changed, as well as streamlined and lightened to fit virtually any demand. Among the innovations which Poulan introduced during this era were the push-button sharpening chain saw, and the Super 68, designed to boost production for the professional pulpwood and saw logger. Also new on the model list was the Poulan Super 33, which at $129.95, was billed as the world s greatest chain saw bargain. The Super 33 was perfect for farmers, sportsmen, homeowners or anyone who had limited use for chain saws. In 1969, Thomas Lindley joined Beaird-

11 The people (top) at Beaird-Poulan are also a big factor in the success of the company. The Beaird-Poulan manufacturing facilities are the most modern in the world. Poulan as its first consumer marketing director. Lindley recognized the casual chain saw user as a virtually untapped market. His organizational skills and knowledge of the consumer set Beaird- Poulan on a new era of growth. In 1971, Beaird-Poulan began this new period of growth with the move from the manufacturing facilities at Greenwood road with 54,000 square feet, to a 117,000 square foot building on Flournoy Lucas. This helped relieve the cramped conditions of the old plant as well as increase production. In 1971, the company s 25th Anniversary was observed with the introduction of the Model XXV, a lightweight saw designed for the casual user. Because of the saw s state-of-the-art design, and Poulan s consumer marketing know-how, the Model XXV took the industry by storm. The Model XXV, designed by Lloyd Tuggle who had joined Beaird-Poulan in 1969 as chief design engineer, gained wide acceptance as the consumer market grew for Poulan. Poulan products found their way into hundreds of chain saw dealers showcases, and were sold through hardware stores, engine shops, lawn and garden stores, farm equipment suppliers and rental outlets. The lightweight saw combined excellent power to weight ratio, good balance and an easy starting reedvalve engine design which made the Model XXV the most efficient as well as the most economical chain saw on the market After more than a decade, the Beaird- Poulan firm had introduced 59 different models of saws, and acquired the reputation of being an innovative and aggressive manufacturer not willing to sacrifice the quality of their products.
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